Communication trends in 2021: more collaboration, awareness and digital acceleration
Communication agency Omnicom PR Group lists the most important communication trends of 2021. From reputation management to public affairs.
Digital app innovations in times of Corona
Which social media apps are new, which have grown and which offer new features?
There is music in the air!
To make a head start with new energy, at Omnicom PR Group we compiled a playlist with songs that provide us with positive vibes: The Omnicom PR Groove.
What United States’ political policy will look like
What should Dutch organizations take into account in their lobbying and public affairs strategy after the election of Joe Biden? Three main takeaways.
Change course because of the ‘purpose push’: social involvement in times of crisis
Since the start of the coronavirus pandemic in March 2020, many organizations seem to have had a ‘purpose push’: adopting a purpose that expresses social involvement. For example, bed manufacturer…
Go digital and stay visible: 5 tips for online leadership
How can you deploy digital channels as a leader to optimize your visibility and engaged with employees? Omnicom PR Group helps you to get started with five concrete tips for online leadership.
This is how you influence the elections
Three tips for lobbying in the run-up to the Dutch elections On September 1st, 2020, the Public Affairs community of Omnicom PR Group provided some insights into the process surrounding…
Research as fuel for employee engagement
The summer period traditionally offers time for reflection, but it is no longer a secret that many organizations are reviewing their organizational culture. Employee engagement scenarios are being revised to…
The new committed entrepreneurship
The public debate has long ceased to be restricted to politics and the non-profit sector. The business community also has a responsibility to interpret developments and to initiate social themes…
Stop Hate for Profit: How can you increase diversity and inclusion on social media?
Companies such as The North Face and Patagonia recently announced their participation in the 'Stop Hate for Profit' initiative, in which companies are urged to stop paying for ads on…
CEOs reluctant to participate in public debates, even during the corona crisis
Amsterdam, July 9, 2020 – CEOs can distinguish themselves by participating in the public debate during both good and bad times. In October 2018, Prime Minister Mark Rutte called on…
Wake up call for food brands: how to use COVID-19 to stay ahead
While many industries are struggling, the food industry has stayed relevant due to its inherent “essentialness”. COVID-19 continues to affect people’s daily lives and their habits, decisions, and purchases are all affected…
Start a conversation
Like the way we think? Let’s have a chat.